2012年9月26日星期三

The Analysis of Crisis Behind iPhone5 Heating Effect


Apple repeatedly gets high shares record since the beginning of this year. The company value reached 627.865 billion USD and becomes the world's highest market value company. As an electronic consumer company, Apple created too many miracles. Like Apple fans, this also lets some investment institutions look forward to Apple new products.

Surveys show that Apple shares average amount is 756.93 usd for the next 12 months. This is expected by the organization analysts which are 13% higher than the current share price. In addition, it is expected, as a new generation of iPhone parts suppliers, the products average selling price of connector manufacturers Cheng Uei Precision and shell manufacturers Foxconn Technology will rise.

In 113 China statistical electronics industries listed companies, the well outstanding achievement growth company in 2012 mainly focusses on apple industry chain. Reporters also learned from AnJie technology. Apple as the company's largest customers, the shipments of iPhone, iPad will directly affect the company's performance.

In addition, the cell phone accessories wholesale industry chain which is consisted by bulk iPhone 5 cases, adapter and other accessories extending Apple products will also share the feast. For example, in goodscool, related Apple iPhone accessories are as much as 2000 pieces.

The above speech is from "optimists" which accompanied by some market query and industry's worry of Apple lacking in innovation. Surveys "Do you want to buy iPhone 5?" Sina micro blog show: the net friend who "decisive to buy" is 4262 which take up 17%, the next friend who "does not consider to buy" is as much as 20829 which take up 83%.The majority of their reason is "without shinning point".
Some observers analyzed that iPhone 5 maybe the most common one since Apple products selling well all over the world. It lacks of surprise from outside to inside.

Many people worry about that if Apple has lost its proud innovation. Its brand aura will gradually subside. In the future market competition, it maybe sinks into awkward situation from "Quick surpass opponent" to "try not to be replaced".

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