Along
with the listing of iPhone5, many wholesale customers want to take this
opportunity to cut the apple accessories market. But in the heart, they really
don't have a very clear understanding of the market and do not have a very good
positioning. I will share the goodscool market positioning with you here, and I
hope this article can give you some inspiration.
No
matter what business you do, you can't avoid these four elements product,
price, after-sales and service. How to highlight your own advantage, put it
maximization and form core competitiveness, this is the most important point
which is worth to ponder.
Products: We are positioning do
quality China brand iPhone accessories wholesale.
There are several considerations. On the one hand, quality goods brand
accessories pay attention to workmanship in the packaging appearance and details
which show the class and easy to be accepted. And the real thing product
quality is guaranteed, or it has a perfect after-sale system. And then the
general brand operation will be strictly controlled in the price which is not
easy to appear on the market price mess. Finally, the awareness brand more or
less will be conducive to open the market situation.
Price: Because we directly
cooperating with manufacturers without any intermediate link. Our products
source is advantageous supply goods, and we strictly according to manufacturer
distribution policy execution in the price. We will not go to disturb market
price, but if the single products number of the customer order is big or the
whole quantity is big, we have formulated relevant return point policy which
will make this part of the profit. So you can comprehensively up contrast local
channel, we believe that our price have advantages.
After-sales customer Service:1
Year Warranty;45 Days Money Back;Repair or replace during the first 90 days. On
the one hand we should get enough after-sales support from manufacturers, on
the other hand, we also should assume some after-sale risk, of course, and this
is what we must to do. We have been adhering to the policy; also there is a
public platform in the wholesale description. Since we promise, you will do it.
Service: Maybe this is the
place where we have no way to give oneself marking. There is no best, only
better. Maybe we can't do the perfect, but we will listen to every feedback, in
the range as far as possible to meet the requirements of all. We try to
simplify the service process, reduce the communication cost, all of the
customers join one interface, and put all the after-sales problems background
dispatch arrange follow-up, let the front end customers always face the same
personal which makes communication easy. This is the direction we have been
pursuing.
